Too often we try to hide ourselves behind big words that don’t mean much. It is unfortunate that we find it very hard to follow the simple advice: Say it as you see it.
Andreas Kluth of the Economist calls all this Orwellian gobbledygook because it was George Orwell who pointed out in his famous essay Politics and the English language that, “The whole tendency of modern prose is away from concreteness”.
Kluth believes the two reasons we do this are:
1. Laziness: Speaking or writing clearly takes enormous effort.
2. Fear or cowardice: If you write clearly you use strong words which can offend somebody, and that is something you will not want to do.